In this seminar, a highly interactive workshop format is adopted where we discuss and practice each of the following stages in experimentation, from research question to research paper:
Introduction: To experiment or not to experiment?
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Type of questions: causality vs correlations
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Types of effects
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Generating testable –and interesting- hypotheses
Overview and Design: What kind of experiment?
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Between participant designs
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Within participant designs
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Mixed designs
Independent and Dependent Variables: Operationalizations
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Tasks, paradigms and measures
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Varying IV’s and moderators: manipulating states, measuring traits
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Measuring DV’s and mediators; (explicit vs. implicit measures)
Procedure: Conducting experiments in the lab or field:
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Paper-and-pencil studies
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programming experiments in Authorware, Qualtrics, Medialab or E-Prime
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Collecting the data from the lab or field
Analysis and Results
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Importing the data in SPSS
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Testing your hypotheses: Moderation, mediation and beyond (i.e., testing mediated moderation/moderated mediation)
General Discussion:
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From results to publications
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Pitfalls and tips in pursuing a focused research program